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Marketing Strategy

Marketing strategy is a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage.

Why today’s CTO needs to be a Composable Technology Officer
  • data

Why today’s CTO needs to be a Composable Technology Officer

  • Alistair Bastian
  • 1 month ago
3 ways to build customer loyalty in 2021
  • e-commerce

3 ways to build customer loyalty in 2021

  • Emily DSilva
  • 2 years ago
Ford finds the most what-the-fuck strategy to market its EVs: a PERFUME
  • Electric vehicle

Ford finds the most what-the-fuck strategy to market its EVs: a PERFUME

  • Ioanna Lykiardopoulou
  • 3 years ago

4 things NOT to do when hiring marketers for an early-stage startup
  • Team

4 things NOT to do when hiring marketers for an early-stage startup

  • Svetlana Stotskaya
  • 3 years ago
3 things self-driving cars need to fix before anyone will buy them
  • Research

3 things self-driving cars need to fix before anyone will buy them

  • Ioanna Lykiardopoulou
  • 3 years ago
Agile marketing tips to grow your startup even faster
  • Marketing

Agile marketing tips to grow your startup even faster

  • Gilad David Maayan
  • 3 years ago
Why digital events should be part of your marketing mix
  • Marketing

Why digital events should be part of your marketing mix

  • Patrick de Laive
  • 3 years ago
The content gold mine your brand needs to leverage: Long-term trending topics
  • Trend estimation

The content gold mine your brand needs to leverage: Long-term trending topics

  • Amanda Milligan
  • 3 years ago
An entrepreneur’s guide to long-term marketing strategies amid COVID-19 
  • Entrepreneurship

An entrepreneur’s guide to long-term marketing strategies amid COVID-19 

  • Conrad Egusa
  • 4 years ago
You can’t use Western digital marketing tactics for emerging markets — so adapt
  • Opinion

You can’t use Western digital marketing tactics for emerging markets — so adapt

  • Ali Umair
  • 4 years ago

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